East meets West in rich new cultural exchange
Success in business depends to a large extent on interpersonal skills and understanding others, particularly when operating in an international environment with people from diverse cultures and backgrounds.

Success in business depends to a large extent on interpersonal skills and understanding others, particularly when operating in an international environment with people from diverse cultures and backgrounds.
For this reason, the EMBA-Global Asia programme at the University of Hong Kong’s (HKU) School of Business ensures that students in each intake represent a wide range of industries, expertise, nationalities and experience.
The programme, designed for senior executives in fast-moving businesses, includes modules which deal specifically with the more psychological aspects of business, such as leadership, conflict management and personal motivation, to give an all-round appreciation of what it takes to hit targets.
Importantly too, the programme’s mix of required courses and electives gives the chance to study in three contrasting cities. The deliberate aim is to increase each student’s exposure to different ideas and influences, so they can absorb new perspectives and see that a flexible approach helps in solving most business challenges.
“What we try to do in the programme is bring together students who want to be ‘global citizens’ and show them what it takes to be successful anywhere,” says Randall Peterson, professor of organisational behaviour at London Business School (LBS), which runs the course in partnership with HKU’s School of Business and New York’s Columbia Business School. “That means learning about different perspectives and, in the longer run, realising there has to be a fusion, blending best practice and ideas from Asia and the West.”
The process begins with a 360-degree personality assessment of each student, inviting feedback from their current manager, peers and even subordinates. From this comes a clear view of individual strengths and weaknesses, along with a personal development plan giving specific recommendations and action points to work on over the next six months.
“In small groups with executive coaches, the students look at what they do now [as managers] and the problems they have,” Peterson says. “There can be a lot of issues depending on the level of cultural knowledge, as well as some less obvious problems with the individual’s philosophy and approach.”