Now, we basically just tell people to stay away from the sea, to head to the highest possible ground
But on the day now known as “3/11,” some of these failed due to power outages after the huge magnitude 9.0 quake, while many firefighters were killed when the waves – 30 metres high in places – rushed ashore.
“A lot of people told us they weren’t able to hear any of the broadcasts, the waves were bigger than expected, and many went back after the first one to check things out,” said Tsunetaka Omine, a disaster official in Iwaki, a city where around 460 residents died in 2011.
Iwaki now blasts warnings to every mobile phone in the area, sends email messages and broadcasts on local radio in addition to the older methods. Previous elaborate systems designating specific evacuation centres have also been abandoned along the coast in many cases as too complicated. Some designated areas were too low and became death traps where scores seeking safety drowned.
“Now, we basically just tell people to stay away from the sea, to head to the highest possible ground,” Omine said.

As a result, as sirens wailed shortly after dawn on Tuesday, ships headed out of harbours to deeper water and lines of cars snaked up nearby hills. Public broadcaster NHK, always a key player in disaster prevention, revamped its broadcasts after 2011 in response to criticism that it had been too calm in its reporting, leading some to take warnings less seriously.