A screen grab from the advert for “Hongsan” garlic, which had been on Hongseong County’s YouTube channel for about two years before it was removed amid controversy. Photo: YouTube / 굿모닝충청_핫클릭
A screen grab from the advert for “Hongsan” garlic, which had been on Hongseong County’s YouTube channel for about two years before it was removed amid controversy. Photo: YouTube / 굿모닝충청_핫클릭
South Korea

Raunchy South Korean advert under fire for ‘sexually objectifying’ garlic

  • The 30-second video advertisement features a woman touching a garlic-headed man named Hongsan’s thigh and saying words like ‘very thick’ and ‘hard’
  • Local garlic farmers called the video ‘suggestive’ and ‘inappropriate’, adding that it ‘dealt a big blow to the image of the agricultural product’

A screen grab from the advert for “Hongsan” garlic, which had been on Hongseong County’s YouTube channel for about two years before it was removed amid controversy. Photo: YouTube / 굿모닝충청_핫클릭
A screen grab from the advert for “Hongsan” garlic, which had been on Hongseong County’s YouTube channel for about two years before it was removed amid controversy. Photo: YouTube / 굿모닝충청_핫클릭
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