Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP
Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP
India

Indian cryptocurrency firms tap Bollywood stars to woo Diwali gold buyers towards bitcoin

  • Exchanges CoinSwitch Kuber and CoinDCX have roped in Amitabh Bachchan and Ranveer Singh to promote cryptocurrencies as an easy investment
  • Indians, who traditionally splurge on gold during Dhanteras, have expanded their Diwali investments to include stocks and real estate

Topic |   India
Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP
Indian exchanges have attempted to demystify cryptocurrency for first-time investors, making it possible to buy or sell with two or three clicks. Photo: AFP
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