Rodrigo Duterte greets supporters during his successful campaign for president of the Philippines in 2015. Photo: AP

How Cambridge Analytica’s parent company helped ‘man of action’ Rodrigo Duterte win the 2016 Philippines election

Strategic Communications Laboratories’ website said in the run up to the vote that its client was perceived as kind and honourable, but it rebranded the candidate as a strong, no-nonsense man of action to win

Topic |   Rodrigo Duterte

TOP PICKS

Rodrigo Duterte greets supporters during his successful campaign for president of the Philippines in 2015. Photo: AP
READ FULL ARTICLE
Raissa Robles

Raissa Robles

Raissa Robles has written for the SCMP since 1996. A freelance journalist specialising in politics, international relations, business and Muslim rebellion, she has contributed to Reuters, the Economist Intelligence Unit, Daily Mail, Times of London, Radio Netherlands and Asiaweek. She runs the award-winning investigative and opinion blog, raissarobles.com. Her book, Marcos Martial Law: Never Again, a brief history of the dictatorship won the 2017 National Book Awards for Non-Fiction. Her Twitter handle is @raissawriter.