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Malaysia
AsiaSoutheast Asia

‘Hideous’ Malaysia tourism logo featuring ape in shades will be redesigned

Logo widely panned for being ugly and outdated, with thousands signing a petition calling for it to be dumped

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Malaysia’s new government will change an official tourism logo featuring an orangutan wearing sunglasses after it sparked a storm of mockery, a minister said Tuesday. Photo: Facebook
Agence France-Presse

Malaysia’s new government will change an official tourism logo featuring an orangutan wearing sunglasses after it sparked a storm of mockery, a minister said Tuesday.

The “Visit Malaysia 2020” logo has an image of the orangutan with its arm around a proboscis monkey, a picture of a turtle – also sporting shades – and multi-coloured, uneven lettering.

It was released in January as part of a campaign to attract more tourists to the tropical Southeast Asian country but it was widely panned for being ugly and outdated, with thousands signing a petition calling for it to be dumped.

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Despite the criticism, the then-tourism minister stood by the design, which also includes a retro image of Kuala Lumpur’s iconic Petronas Twin Towers.

But the scandal-plagued government of prime minister Najib Razak was booted out of power in May, and new Tourism Minister Mohamaddin Ketapi is now pledging to alter the logo.

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A contest will be held to redesign it, he was cited as saying in local media, but he insisted it was not being dumped entirely.

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