
Chinese investors increasingly wary of Thailand amid political upheaval and trade war
- The political uncertainty further casts a shadow over an economy after growth potential has gradually declined in recent years
- The decades-long power struggle between the country’s pro-military allies and opposition parties could unhinge an already fragile economy
Kulthirath, who’s also on the committees of the Thai Digital Trade Association and the Thai e-Commerce Association, has met with more than 600 foreign investors in the past year. She said the majority had decided now is not the right time to invest in Thailand.
“They are hesitating,” Kulthirath said from her office in Bangkok. “Half of them are very worried, especially the Chinese because their economy slightly relies on the government too, so they say that the more a government is strong, the more that a country is strong.”

Lucrative free trade talks have languished under military rule and there’s urgency to get those going again.
“Many countries have used our military government as the reason for suspending the talks,” Kriengkrai said. “Once we return to democracy, we need to move quickly.”
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Approved foreign direct investment from EU companies has plunged 32 per cent since 2014 to just US$1 billion last year, according to data from the Thai Board of Investment. Overall FDI rose 0.5 per cent in April from a year ago, after declining in the previous two months, latest figures from the Bank of Thailand show.
“The political uncertainties are probably the greatest factor of all for the manufacturers who are thinking of investing or have already invested in manufacturing in Thailand,” said Karri Kivela, executive director of the European Association for Business and Commerce.
Although it’s losing out to regional peers like Vietnam as businesses shift supply chains amid the US-China trade war, Thailand still offers a number of advantages over its less-developed neighbours – especially in the vehicle industry, where Subaru and Harley-Davidson have expanded operations.
Micah Shepard, president of Southeast Asia at German-based automotive parts maker Schaeffler Manufacturing, said Thailand “has the full supply base of everything you more or less need to make your product,” which gives it a “big advantage” over Vietnam. Schaeffler Manufacturing has factories in both countries after opening a US$50 million manufacturing plant in Vietnam’s Bien Hoa last month.

Thailand is hoping to win over investors as a one-stop-shop business hub with its signature project, a US$54 billion infrastructure project along the eastern seaboard, which would see new industrial zones supplemented by a high-speed railway, an expanded airport and deeper ports.
For investors, a stable government able to deliver on these investments is crucial for the economy.
“Deep down inside they want certainty,” Kulthirath said. “We pray for it.”
