Anurak Sareuthai sells dried seafood products with his colleagues during a Facebook live event. Photo: Reuters

Inside Thailand’s booming social media sales industry, where stars can make millions within a few months

  • Propelled by upgrades to mobile banking apps, sales via social media in Thailand more than doubled to US$10.9 billion in 2017
  • Within Asia, only Indonesia rivals Thailand in social commerce. There it accounts for about 40 per cent of e-commerce but is worth a smaller US$3 billion
Topic |   Ecommerce

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Anurak Sareuthai sells dried seafood products with his colleagues during a Facebook live event. Photo: Reuters
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