Carrie Er with her pet white terriers Sasha and Piper at her home in Singapore. Photo: AFP
Carrie Er with her pet white terriers Sasha and Piper at her home in Singapore. Photo: AFP
Singapore

Singapore’s pet influencers make dollars from dog photos, cashing in on social media trend

  • There are a growing number of pet influencers in the city state, a trend fuelled by a rise in online shopping and pet ownership during the Covid-19 pandemic
  • Some have earned thousands of dollars endorsing products ranging from vacuum cleaners to shoes – and are even represented by marketing agencies

Topic |   Singapore
Carrie Er with her pet white terriers Sasha and Piper at her home in Singapore. Photo: AFP
Carrie Er with her pet white terriers Sasha and Piper at her home in Singapore. Photo: AFP
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