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A Swatch outlet at a shopping mall in Putrajaya, Malaysia. Photo: AP

Malaysia bans pro-LGBTQ Swatch products claiming they may ‘harm morality’ and ‘public interest’

  • Authorities say the watchmaker’s products are harmful in a country where homosexuality is a crime
  • Anyone caught having a ‘Pride’ Swatch watch could face three years in jail and a fine of more than US$4,000
Malaysia
Malaysia on Thursday banned Swatch Group’s watches and accessories celebrating LGBTQ rights, saying the Swiss watchmaker’s products may be harmful to morality and public interest.

Homosexuality is a crime in Muslim-majority Malaysia, and rights groups have warned of growing intolerance against the country’s lesbian, gay, bisexual, transgender and queer (LGBTQ) community. Malaysia has jailed or caned people for homosexuality.

In May, Malaysia confiscated more than 160 rainbow-coloured watches from Swatch’s “Pride collection” because of the presence of the acronym “LGBTQ” on the watches.
Swiss watchmaker Swatch’s LGBTQ Pride watches. Photo: Swatch

The home ministry on Thursday said it was prohibiting any LGBTQ references on Swatch watches, boxes, wrappers, accessories or other items.

“[Swatch products] are subject to the Prohibition Order because they are publications that harm or may harm morality, public interest, and the interest of the state by promoting, supporting, and normalising the LGBTQ movement which is not accepted by the general public in Malaysia,” the ministry said.

Selling or owning the banned material is punishable by up to three years in jail and a fine of up to 20,000 ringgit (US$4,376), it said.

Malaysia criminalises same-sex relationships, with punishments ranging from caning under Islamic laws to 20 years in prison for sodomy under colonial-era civil laws.

Swatch did not immediately respond to a request for comment.

LGBTQ in Asia’s Muslim-majority nations ‘rightfully paranoid’ amid Pride Month

The company has sued the Malaysian government for the May seizure, which it says was illegal and damaged its reputation. It added that the watches carried a message of peace and love.
LGBTQ rights in Malaysia have come under scrutiny after the government last month halted a music festival in the capital Kuala Lumpur. It took the move after the frontman of British pop rock band The 1975 kissed a male bandmate onstage and criticised the country’s anti-LGBTQ laws.

The discussion on LGBTQ rights come at a politically sensitive time in multi-ethnic, multi-faith Malaysia.

A giant election poster of Malaysian Prime Minister Anwar Ibrahim ahead of the state election in Kuala Lumpur, Malaysia. Photo: AP
Prime Minister Anwar Ibrahim’s progressive coalition government will face its first major test of public support on Saturday, when six states hold elections.

The polls will pit Anwar against a mostly conservative ethnic-Malay, Muslim alliance that is gaining in popularity. The opposition has criticised the government for not doing enough to uphold the principles of Islam.

Anwar has said LGBTQ rights will not be recognised by his administration.

Additional reporting by Associated Press

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