Illustration: Brian Wang

Turning around Huawei’s battered image: a tough job but someone ought to do it, crisis management experts say

  • Amid its many travails, the company’s public relations approach has suffered from inconsistency and poor coordination, observers point out
  • Many of the suggestions for the Chinese telecoms giant would require patience, humility and years of strategic nudging on multiple platforms
Topic |   Huawei
Illustration: Brian Wang