The Cleveland Cavaliers’ LeBron James (left) and the Golden State Warriors’ Stephen Curry (right, both seen on Sunday) could become important figures in the US-China trade war due to the popularity of basketball in China. Photo: Kyle Terada/USA TODAY Sports via TPX
The Cleveland Cavaliers’ LeBron James (left) and the Golden State Warriors’ Stephen Curry (right, both seen on Sunday) could become important figures in the US-China trade war due to the popularity of basketball in China. Photo: Kyle Terada/USA TODAY Sports via TPX
NBA (National Basketball Association)
China /  Diplomacy

Why NBA star LeBron James is a player in the US-China trade war discussions

The US National Basketball Association has more than a dozen media partnerships and licensing agreements in China, including a five-year, US$500 million pact with Tencent

Bloomberg
Bloomberg

Updated: 3:50am, 6 Jun, 2018

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The Cleveland Cavaliers’ LeBron James (left) and the Golden State Warriors’ Stephen Curry (right, both seen on Sunday) could become important figures in the US-China trade war due to the popularity of basketball in China. Photo: Kyle Terada/USA TODAY Sports via TPX
The Cleveland Cavaliers’ LeBron James (left) and the Golden State Warriors’ Stephen Curry (right, both seen on Sunday) could become important figures in the US-China trade war due to the popularity of basketball in China. Photo: Kyle Terada/USA TODAY Sports via TPX
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