Illustration: Lau Ka-kuen
Illustration: Lau Ka-kuen

Chinese live-streamers show diplomats new channel

  • Foreign ambassadors to China are trying their hand at live-streaming, and finding it an effective way to export products and ideas
  • They are being helped by seasoned streamers keen to tell China’s story well – and popular enough to sell 26 tonnes of Afghan pine nuts during a broadcast

Illustration: Lau Ka-kuen
Illustration: Lau Ka-kuen
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