My Take | China still has a long way to go to make the ‘rural dream’ a reality
- State media is trying to paint a rosy picture of rural life to lure people to the countryside as the country’s economy struggles to get back on track
- While city dwellers may face challenges such as high youth unemployment and a property market crash, serious inequalities remain embedded in society

As China struggles with slow economic recovery and high youth unemployment rate, state media is now painting a rosy picture about the prospects for educated young people who want to move to the countryside to farm or start their own businesses.
Videos recording the day-to-day struggles of ordinary city dwellers have proved enormously popular on social media, including an account that attracted more than 400,000 followers on Douyin – the Chinese version of TikTok – by a couple from Zhengzhou in the central province of Henan.
Zhang Yiliang and his wife Dong Lijun, both in their 30s, have documented how they are spending most of their earnings on paying the mortgage on a flat that has not yet been finished and have been forced to skimp on food after Dong’s salary was cut.

