China cartoons to feature Transformers, hero from Chinese myth
CCTV agrees animation project with US firm Hasbro featuring the popular toys plus the mythical character Nezha, but many internet users on the mainland are unhappy
China’s state broadcaster CCTV and the US toy and game company Hasbro are to make cartoons featuring the Transformers and Nezha, a character from ancient Chinese mythology.
The two sides have reached agreement on production and legal issues, plus intellectual property rights after several rounds of talks, China Central Television said in a statement on its website on Thursday.
The project was described in the statement as a milestone in cooperation between the two countries in producing animated films.
No details were given of when any films might be released.
Nezha is Taoist god with superhuman powers who is also featured in Chinese literature. He also regularly appears in Chinese television series and cartoons.
