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Coronavirus pandemic
ChinaPeople & Culture

China’s communist youth idols get the thumbs down in coronavirus crisis

  • Party’s youth wing tries to reach out to younger generations by launching two new animated characters
  • Hours later, all of the posts are deleted

Reading Time:3 minutes
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All references to Hongqiman and Jiangshanjiao were pulled from the Communist Youth League’s Weibo account just hours after launch on Monday. Photo: Weibo
Phoebe Zhang

On Monday afternoon, the youth wing of China’s Communist Party was urging the 12 million followers of its Twitter-like Weibo account to show their support for two new animated cartoon characters.

“Let’s meet two new friends, the league’s virtual idols Hongqiman and Jiangshanjiao,” the Communist Youth League said, encouraging followers to turn the duo into a top trending topic.

Within a few hours, the messages and all sign of the characters in stylised traditional Chinese dress were gone.

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The league deleted the post introducing the idols, and on the characters’ official Weibo page, all posts had been pulled, replaced with the message: “Sorry, still need to rest.”

In between, the league had been hit by a public backlash, with critics questioning why it was drawing attention to animated spokespeople when people were dying of a new coronavirus and medical staff were trying to save lives with limited resources.
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“Do we need strong material support, or virtual, juvenile attempts to cheer people up?” the commenter said.

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