Digital radio ready to rock Sai Kung
Veteran of the airwaves has big plans for 'the best little seaside town in Asia'
Visitors to the "best little seaside town in Asia" will soon be able to dial up a home-grown radio station offering party hits and easy listening tracks to help along those Sunday beach slumbers and all-day pub lunches.
Sai Kung FM, which will be a digital audio broadcast, will hit the airwaves in September after a soft launch at the beginning of August.
Peter King, who works for RTHK Radio 3, is a consultant to the project and confident it will be a hit.
"I set up internet radio as an experiment for about six weeks to see what the reaction would be. I attracted 473 members on the Facebook page for it," he said. "There was definitely an interest out there."
The biggest problem with a station that uses digital audio broadcast (DAB) is obtaining the rights to copyrighted material, but a deal has been struck with the Composers and Authors Society of Hong Kong (Cash), which handles copyright licensing.
A DAB radio station does not need a government licence, just a business registration licence. But the content must be of good taste and not provocative.
King said Sai Kung FM was a first for Cash.