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Operation Santa Claus
Hong KongSociety

When NGOs, corporate executives and scholars exchange ideas in Hong Kong leadership course, lives are transformed

2018 NGO Leadership Programme sponsored by Operation Santa Claus kicks off as participants look to pick up strategic thinking and branding skills

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Participants and mentors from the NGO Leadership Programme kick off the 2018 instalment. Photo: K. Y. Cheng
Eddie Lee

They may have different backgrounds, but 29 participants at an executive training course in Hong Kong gathered on Friday with the same ultimate goal in mind – transforming the lives of others.

The aspirants are part of the NGO Leadership Programme, sponsored by Operation Santa Claus, the annual fundraising campaign jointly organised by the South China Morning Post and RTHK.

Undersecretary for Labour and Welfare Caspar Tsui Ying-wai officiated the programme’s opening ceremony on Friday and stressed the importance of the contribution by NGOs to society.

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(From left) Programme members Kenneth Choi from Gingko House Restaurant, Dawning Leung from Audio Description Association and Mooly Wong, assistant professor from Chinese University. Photo: K. Y. Cheng
(From left) Programme members Kenneth Choi from Gingko House Restaurant, Dawning Leung from Audio Description Association and Mooly Wong, assistant professor from Chinese University. Photo: K. Y. Cheng

Since its launch in 2015, more than 70 individuals from 65 organisations, including NGOs, social enterprises, charitable foundations and for-profit organisations looking into social service opportunities, have taken part in the leadership programme.

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In the coming few months, the 2018 class will hone their skills in strategic thinking, fundraising strategy, brand building and social networking.

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