Mainland Chinese biggest Valentine’s Day spenders in Asia-Pacific, survey finds, as Hong Kong takes third
Averaging US$231, consumers in world’s most populous country followed by residents of Taiwan, Hong Kong, Singapore and Thailand
Mainland Chinese people were found to be the most generous lovers in Asia-Pacific during Valentine’s Day as a poll showed they were ready to spend about HK$2,140 (US$274) on average for the romantic holiday.
The study by financial services firm Mastercard involved 9,141 respondents in 18 Asia-Pacific markets last October, and showed Hongkongers not far behind in third, with planned spending of HK$1,800 (US$231) to shower their beloved with presents.
China topped the chart, followed by people in Taiwan, who were prepared to spend US$245. Singapore followed Hong Kong in fourth place, with planned spending of US$180. Thailand took fifth at US$145.
In Hong Kong, 64 per cent of those surveyed chose to dine out to celebrate the occasion, while a quarter chose to spend the romantic day at home. About 12 per cent said they wanted to go out for entertainment, such as to watch a movie or theatre performance.
The top Valentine’s gift choice for Hong Kong men was flowers (34 per cent), trailed by jewellery (32 per cent). Clothes and leather goods came a distant third (16 per cent).
For female Hongkongers, clothes and leather goods were their most popular selection as gifts (41 per cent), followed by high-end gadgets (28 per cent) and chocolates and candy (11 per cent).