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Major Hong Kong toy fair puts emphasis on donations to help poor families

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Donors will be rewarded at the toy fair.Photo: K.Y. Cheng
Naomi Ng

A major toy fair is returning for a second year, partnering with a non-profit group to donate thousands of toys to poor families.

Toy Soul 2015 will showcase the newest figurines, video games and collectibles from December 18 to 20 at the International Trade and Exhibition Centre in Kowloon Bay.

Last year the fair attracted more than 80,000 people and made HK$60 million in sales.

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Visitors paying HK$28 can try out the newest video games, including Sony Computer Entertainment's yet-to-be-released PlayStation games such as Star Wars Battlefront and Uncharted 4: A Thief's End.

Among the 180 booths, there will be a mini car model building competition for families, a toy auction and a meet-and-greet with toy designers.

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Organisers are pairing up with YMCA of Hong Kong, a Christian organisation, to donate toys for underprivileged children under the age of 12.

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