Digitisation’s latest target? The beloved Lunar New Year lai sees, or red packets
HSBC launches eLaisee function on mobile banking app that allows customers to send red packets and greetings digitally
Hold tight to your lai sees, or red packets, this Lunar New Year because soon they may be obsolete.
The Year of the Rooster will be ushered in with a new way of gifting money – traditionally given in red envelopes that symbolise good luck – with digital lai sees.
HSBC launched the eLaisee function on their mobile banking app that allows customers to “send red packets and greetings digitally to their family and friends” from January 19 to February 15.
Senders can send HK$20, HK$50, HK$100, or custom amounts and include well wishes such as “good health”, “wealthy and prosperous New Year”, and “good luck with your business”.
This provides customers with convenience and is environmentally-friendly at the same time, according to Greg Hingston, HSBC’s head of retail banking and wealth management in Hong Kong.