Annie Wu, daughter of Maxim’s founder James Tak Wu, played a key role in the establishment of Beijing Air Catering, the first joint venture company on the mainland. Photo: Xiaomei Chen
Annie Wu, daughter of Maxim’s founder James Tak Wu, played a key role in the establishment of Beijing Air Catering, the first joint venture company on the mainland. Photo: Xiaomei Chen

exclusive | Deng Xiaoping asked ‘Can he make croissants?’: how Maxim’s Hong Kong founder became China’s first airline catering service

  • Hong Kong’s largest catering group splashed out HK$5 million in 1979 despite no paper agreement with mainland partners to seal deal based only on trust and the belief China was opening up

Topic |   40 years of reform and opening up
Annie Wu, daughter of Maxim’s founder James Tak Wu, played a key role in the establishment of Beijing Air Catering, the first joint venture company on the mainland. Photo: Xiaomei Chen
Annie Wu, daughter of Maxim’s founder James Tak Wu, played a key role in the establishment of Beijing Air Catering, the first joint venture company on the mainland. Photo: Xiaomei Chen
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