The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images
The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images

Customer loyalty schemes can do more harm than good if not run correctly, Hong Kong businesses warned

  • Consumer Council raises issue of poorly run membership reward schemes after complaints rise 11 per cent in a year
  • In one incident, two-week validity period for promotional offer was found not to have been made clear enough to customers

Topic |   Consumer protection in Hong Kong
The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images
The Consumer Council has issued a warning to businesses over their customer loyalty schemes. Photo: Shutterstock Images
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