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‘Unique milestone’: Hong Kong to host pop culture festival ComplexCon’s Asia debut, with aim of ramping up tourism, economy

  • The three-day pop culture festival will kick off in March 2024 at AsiaWorld-Expo, with 30,000 guests from all over region expected to attend
  • ‘We are excited to bring ComplexCon to Hong Kong,’ spokesman says, adding it will bring in top designers, creative artists and talent

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ComplexCon is among a slew of major events planned for next spring in Hong Kong. Photo: Handout
Ambrose Li

Hong Kong is set to host pop culture festival ComplexCon’s Asia debut next year, as part of government efforts to boost the post-pandemic economy and tourism, as well as further promote the city’s status as a regional cultural hub.

ComplexCon Hong Kong will take place from March 22-24 at AsiaWorld-Expo, with the organiser expecting the festival to bring together street style, trainers, art, food and music to attract 30,000 guests from all over the region.

The fair is among a slew of major events planned for next spring, including Art Basel Hong Kong, which the government is hoping will provide a shot in the arm to the city’s tourism sector and sluggish economy.

Rapper Kid Cudi was part of the star-studded line-up for US ComplexCon 2023. Photo: Getty Images
Rapper Kid Cudi was part of the star-studded line-up for US ComplexCon 2023. Photo: Getty Images

“Hong Kong has long been at the heart of the global urban culture scene, whose local artists and entrepreneurs collaborate with the international community to drive cultural conversations in both the East and the West,” a ComplexCon Hong Kong spokesman said.

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“We are excited to bring ComplexCon to Hong Kong, marking a unique milestone in this increasingly expansive scope of the global phenomenon of culture convergence by bringing in top designers, creative artists and talent to gather at this three-day festival.”

Launched in Los Angeles in 2016, the US edition of the annual festival took place on November 18 to 19 this year, with tickets ranging from US$150 (HK$1,170) to US$700. It featured famous rappers, such as Kid Cudi and Lil Yachty.

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