HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng
HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng

Controversy over free ‘nowhere’ flight in Hong Kong for influencers amid looming Cathay Pacific job cuts, environmental backlash

  • The airline has not said whether it plans to turn a profit on the 90-minute jaunts, with one analyst calling them a publicity stunt
  • One insider within the airline’s parent company also questions the rationale: ‘What gain can you make from operating these nowhere flights?’

Topic |   Cathay Pacific
HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng
HK Express planes grounded at the Hong Kong International Airport in March. Photo: Robert Ng
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