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China pet lover spends US$280,000 on outfits, accessories for dogs, builds walk-in wardrobe

Shanghai online influencer buys tweed jackets, cashmere jumpers, sunglasses for pampered pooches, posts photos of them online daily

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A woman in China has spent US$280,000 on outfits and accessories for her pet dogs, and has also built a walk-in wardrobe to meet their “needs”. Photo: SCMP composite/Weibo/RedNote
Zoey Zhang

A woman in China has spent two million yuan (US$280,000) on outfits and accessories for her pet dogs, even building a walk-in wardrobe for them.

The pet owner, known online as @yikemochi, is a pet fashion influencer based in Shanghai.

She has three pets: six-year-old Mochi, five-year-old Milky, and three-year-old Piggy.

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Yikemochi said two of her dogs wear hair clips, while the male does not.

In a viral video, she gives viewers a tour of her pets’ impressive wardrobe and jewellery stand.

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The woman revealed that she has spent about two million yuan on more than 2,500 clothing items and accessories for her beloved dogs.

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