China company cons parents out of US$51,000 by staging fake elite brand kids fashion show
Firm preys on parents desperate to make their kids famous by using counterfeit luxury brand logos, charging registration fees
A Chinese company has been fined 600,000 yuan (US$83,000) by the government for faking children’s fashion shows and conning 367,000 yuan (US$51,000) out of desperate parents.
A Shanghai company had been promoting a series of fashion shows under the name Paris Kids Fashion Week since 2020, according to the mainland media outlet Xinmin Evening News.
The company branded the shows part of the world-famous Paris Fashion Week, and used images of famous tourist spots in France, such as The Louvre, on its website.
It also took the show to multiple first-tier cities in China, as well as Paris and Toronto.
At one of its fashion weeks in Shanghai, the company promoted four shows using the names of luxury brands Dior, Gucci, Burberry and Fendi, and charged 6,000 yuan (US$830) each to appear in a single show.