‘Intimate touch therapy’ sparks debate in China over using objects, hugs for relaxation
Crossing boundaries debate rages as new treatment sees partially clothed stressed-out clients hugged, touched with feathers
An emerging form of therapy in China has stirred controversy over blurred boundaries by using sensory tools, touch and hugging to ease clients’ stress.
Mainland media reports say workshops and services centred on “intimate touch” have spread across social media since late last year.
In quiet, softly lit rooms, intimate touch therapists offer what they describe as emotional healing through light caresses, hugs and sensory tools such as feathers and velvet gloves.
Customers typically remove some clothing, wear an eye mask, lie on mats and cover their bodies with sheer fabric.
Before a session begins, they must sign a consent form setting out touch boundaries, clothing preferences and their right to halt the process at any point.
Unlike conventional massage, the sessions also involve extended conversations about personal struggles, with therapists bound to keep clients’ disclosures confidential.
Prices reportedly range from 1,000 yuan (US$145) to 10,000 yuan depending on the duration and the studio setting.