Italy's Benetton Group chairman Luciano Benetton pòses for photographers during the opening of a new store in Seville March 10, 2000. Photo: Reuters

The Benettons preached compassion to the world. But the Genoa bridge disaster has made them pariahs in Italy

Socially aware advertising campaigns for their clothing line were a key part of the Benetton family brand. Their operation of the collapsed Morandi Bridge now has them in the public spotlight for different reasons

Topic |   Italy

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Italy's Benetton Group chairman Luciano Benetton pòses for photographers during the opening of a new store in Seville March 10, 2000. Photo: Reuters
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