Pret A Manger vows ‘meaningful change’ after teen dies from allergic reaction to baguette

Natasha Ednan-Laperouse went into cardiac arrest on a 2016 flight from London to Nice after eating a baguette containing sesame seeds

PUBLISHED : Saturday, 29 September, 2018, 11:52am
UPDATED : Saturday, 29 September, 2018, 9:07pm

The family of a teenager who died from an allergic reaction to a sandwich demanded changes to Britain’s food labelling laws, describing her death as a watershed moment in the full disclosure of potential allergens in food.

Natasha Ednan-Laperouse, who was allergic to sesame seeds, collapsed on a British Airways flight from London to Nice in July 2016 after eating a baguette from the sandwich chain Pret A Manger. An inquest into the 15-year-old’s death found there was no specific allergen information on the sandwich’s packaging, or the cabinet where it was displayed.

“It feels to us that if Pret A Manger were following the law, then the law was playing Russian roulette with our daughter’s life,” Natasha’s father, Nadim Ednan-Laperouse, said after the inquest Friday.

“It’s clear that the food labelling laws as they stand today are not fit for purpose and it is now time to change the law.”

Current regulations don’t require specific allergen warnings on food prepared at the location where it is bought.

Pret, which has more than 300 locations in the UK, says it makes all of its sandwiches daily in its shops. The shop at Heathrow Airport where Natasha bought her sandwich relied on stickers on food display units that said allergy information was available by asking staff or visiting the firm’s website.

Jill Paterson, the family’s lawyer, said the law treats multinational companies in the same way as a local sandwich shop.

Girl with allergies foamed at mouth and died after eating Pret a Manger baguette

“This cannot be right,” she said.

Coroner Sean Cummings said that while regulators said this was within the law, “I am of the view that they were inadequate in terms of visibility.”

Clive Schlee, chief executive of the chain which has more than 500 stores including in Paris, Hong Kong, Dubai and several US cities, said it was “deeply sorry for Natasha’s death”.

“All of us at Pret want meaningful change to come from this tragedy. We will ensure that it does.”

Natasha was beginning a four-day break in France with her father and best friend when she bought an artichoke, olive and tapenade baguette as they passed through Heathrow Airport’s Terminal 5.

Video released by her family shows her smiling and holding hands with her friend just before she fell ill.

The allergic reaction she suffered caused her throat to tighten and hives to flare up before she went into cardiac arrest.

Two epipens were jabbed into her legs, but the symptoms did not abate. She was declared dead in Nice.

Additional reporting by Agence France-Presse