Spain’s left-wing government and the toy industry, say it’s game over for gender stereotypes when it comes to toy ads. Photo: AFP/File
Spain’s left-wing government and the toy industry, say it’s game over for gender stereotypes when it comes to toy ads. Photo: AFP/File
Spain

From cars to dolls, Spain says game over to gender bias for toys

  • Ads can no longer say a toy is for a particular gender, or designate pink for girls and blue for boys, which is deemed to reinforce outdated gender roles
  • Government of PM Pedro Sanchez has also pushed through several schemes to tackle gender-based violence as well as advancing equality and women’s rights

Spain’s left-wing government and the toy industry, say it’s game over for gender stereotypes when it comes to toy ads. Photo: AFP/File
Spain’s left-wing government and the toy industry, say it’s game over for gender stereotypes when it comes to toy ads. Photo: AFP/File
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