A Patagonia store in Pasadena, California. The Chouinard family will no longer get any money from the company but will stay on its board. Photo: Shutterstock
Patagonia founder gives away his US$3 billion company to help climate fight
- Yvon Chouinard is transferring shares of the outdoor brand to a trust and non-profit dedicated to conservation; the firm’s profits will also be donated
- ‘Earth is now our only shareholder,’ says the businessman, who is known for his environmental stances
A Patagonia store in Pasadena, California. The Chouinard family will no longer get any money from the company but will stay on its board. Photo: Shutterstock