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US midterms 2022: Why Asian-Americans in Nevada are highly sought-after voters

  • Asian-Americans are the fastest growing racial or ethnic group in the United States and make up more than 10 per cent of the population in five states
  • Democrats and Republicans are employing outreach tactics in critical constituencies such as Nevada, which has an Asian-American voting age population of 350,000

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Nevada Republican US Senate nominee Adam Laxalt greets Asian-American supporters at a campaign stop outside the Nevada GOP Asian Pacific American Engagement Community Centre. Photo: AFP

Asian-American communities have emerged as a critical constituency for both Republicans and Democrats, particularly in key battlegrounds like Nevada’s 3rd Congressional District – one of the most expensive congressional races in the country.

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Asian-Americans are the fastest growing racial or ethnic group in the United States and make up more than 10 per cent of the population in five states, including Nevada, which has large Filipino and Chinese-American populations.

The state’s Asian-American voting age population is roughly 350,000. President Joe Biden won in 2020 by about 34,000 votes.

Both parties are testing whether their campaign messaging about crime, inflation and abortion resonates in Asian-American and Pacific Islander (AAPI) communities, including the region’s largest, neighbourhoods west and southwest of the Las Vegas Strip.

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The Republican’s Congressional Leadership Fund has spent US$10.9 million to campaign in the Las Vegas area district – more than any other in the nation. The Democrats’ House Majority PAC has spent US$3.4 million, according to data aggregated by California Target Book, which tracks federal campaign finance filings.

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