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Artificial intelligence
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Elon Musk launches xAI to rival OpenAI and Google

  • The Tesla boss tweeted that the role of his artificial intelligence company is to ‘understand reality’ and answer life’s biggest questions
  • The start-up is staffed by former researchers from OpenAI, Google DeepMind, Tesla and the University of Toronto

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Elon Musk, CEO of SpaceX and Tesla and owner of Twitter, attends a conference in Paris in June. Photo: Reuters
Agence France-Presse

Elon Musk on Wednesday launched his own artificial intelligence company, xAI, as he seeks to compete with OpenAI, the creator of ChatGPT – a program he accuses of being politically biased and irresponsible.

The xAI website said the Tesla tycoon would run the company separately from his other companies but that the technology developed would benefit those businesses, including Twitter.

“The goal of xAI is to understand the true nature of the universe,” the website said.

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Musk on Twitter added that the new company’s aim was to “understand reality” and answer life’s biggest questions.

The start-up is staffed by former researchers from OpenAI, Google DeepMind, Tesla and the University of Toronto.

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The team is to be advised by Dan Hendrycks, who currently leads the Centre for AI Safety, a San Francisco-based organisation that warns against developing AI too quickly. Hendrycks also initiated the open letter to global leaders in June that warned AI was a risk to human existence on par with pandemics and nuclear war.

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