In today’s political climate, perception often matters as much as, if not more than, policy results. This is particularly clear in the United States under Donald Trump’s presidency. Whether one supports him, Trump’s skill in shaping the narrative and rallying support has changed modern politics, even when his proposals are unrealistic or unattainable.
Consider Trump’s earlier proposal to impose a 145 per cent tariff on Chinese imports. Economists universally dismissed the idea as unfeasible. Such an outlandish tariff was never likely to come into being, but for Trump, that was beside the point. The mere act of raising the issue resonated with his supporters, especially those disillusioned by decades of globalisation and declining manufacturing jobs.
Take also the recent US air strikes on Iran. Trump claimed credit for addressing a long-standing issue, portraying himself as the only leader willing to confront entrenched challenges and powers directly, regardless of the feasibility or consequences.
Advertisement
It’s a pattern that shapes Trump’s political strategy. From suggesting the annexation of Canada to proposing buying Greenland, Trump thrives on controversy. These absurd proposals serve a larger purpose: they allow Trump to dominate headlines and strengthen his image as a leader who dares to speak the unspeakable. His supporters don’t necessarily expect these ideas to come true but they appreciate his challenge to the status quo.
This strategy has proven remarkably effective. Trump’s bold rhetoric and executive actions often face legal challenges. Yet every court battle, pushback and controversy only seems to strengthen the perception that Trump is a fighter, a leader willing to challenge the establishment, regardless of the odds.
Advertisement
Consider, for example, his controversial immigration policies. Trump’s attempt to restrict visas for international students and limit admissions to prestigious institutions like Harvard University has sparked a backlash and legal challenges.
04:21
Citing China ‘activity’, Trump administration bars Harvard from enrolling foreign students
Citing China ‘activity’, Trump administration bars Harvard from enrolling foreign students
