PostMag revamped: the next chapter for an iconic Hong Kong magazine
Relaunch inspires readers to live well by celebrating the significance of life and culture in Hong Kong’s ever-evolving story.
On September 22, 2024, the South China Morning Post (SCMP) will relaunch its iconic weekly magazine, PostMag. The revamp marks a new era for the publication, as it moves its focus to reflect the significance of life and culture in Hong Kong’s ever-evolving story.
The reimagined PostMag will curate the very best culture and lifestyle stories to inspire its readers to live well each day. As well as its print edition on Sundays, there will also be plenty of PostMag stories and features available digitally throughout the week.
The vision behind the relaunch is to help our readers enjoy the best of life, by elevating their tastes and making the most of their free time.
To celebrate the relaunch, we’re offering 50 people an exclusive FREE copy of the new edition, delivered straight to their door.
Simply enter your name, email, and address, and we’ll post you a copy. We’ll also let you know when the relaunched PostMag goes live online.
In addition, SCMP has created a city-wide marketing campaign to showcase PostMag’s new pillars: life, culture and discovery. Collaborating with three influential Hongkongers who are shaping culture globally, the campaign aims to inspire others to live life well. Watch their stories.