Indonesian company Viro mimics tropical environment with recyclable products
Company works with resorts, hotels, zoos and theme parks to produce synthetic woven materials that elevate tropical resort architecture
Country Business Reports interviews and articles by Discovery Reports www.discoveryreports.com
White sand beaches, pristine blue waters and a breeze ruffling through coconut palms and thatch-roof huts are sights reminiscent of Indonesia’s island paradise Bali. This magical haven has been the embodiment of the perfect summer postcard picture attracting millions of tourists to Asia’s tropical paradises each year. Bali’s enticing tableaus have also persuaded many hotel and resort owners worldwide to source durable and sustainable building and design solutions that replicate these captivating backdrops.
Making Bali scenes viable anywhere in the world, Viro, through its division Virobuild, works with designers and contractors of resorts, hotels, zoos and theme parks to produce synthetic woven materials that elevate tropical resort architecture worldwide. It creates material from high-density polyethylene (HDPE) to maintain the authentic and organic aesthetics of its products.
Apart from being environmentally friendly, HDPE is non-toxic, flame-resistant, recyclable and durable. Viro’s all-weather synthetic roof system Virothatch, for instance, mimics the beauty and cultural appeal of natural thatch, but is long-lasting.
Virobuild, together with its material and furniture divisions Virofiber and Viroforms, promotes the Indonesian culture by linking science and craftsmanship in the creation of its materials and solutions. Its new synthetic bamboo product is a solid alternative to metal and wood with its non-corrosive, scratch-resistant and tensile strength qualities.
“Combining advancements in material science with the work of human hands, we constantly meet the requirements of the most discerning architects and designers for green build projects, outdoor furniture applications and storage solutions,” says Johan Yang, executive vice-president.
Garnering the Primaniyarta Award – Indonesia’s highest award for exporters – three times and capturing two citations from the Outstanding Corporate Innovator Indonesia Award, Viro is moving towards integrating its products with the Internet of Things platform. Working with various academic and architectural communities, Viro continues to explore the limits of technology by bridging its expertise with the latest needs and opportunities in the marketplace.
Viro (Polymido Permata)