ROWE lubricates wheels of innovation with pioneering technologies

The lifeblood of oil-dependent machinery, lubricants carry out vital functions such as reducing friction and wear, heat build-up and preventing corrosion. ROWE Mineralolwerk - a specialist in the production, container filling and marketing of lubricants - meets stringent performance requirements in both technical properties and environmental compatibility. 

"Our adherence to European manufacturing standards assures customers that they will always get the same products with consistently high quality at competitive price points," says managing partner Michael Zehe. 

Celebrating 20 years of success, ROWE is reputed for product excellence, timely delivery and operational flexibility. Its production facility in Worms - considered one of the largest, most modern factories in Europe - comprises 32 mixing tanks and six state-of-the-art filling lines, with an annual production capacity of up to 120,000 tonnes. Thirty per cent of its products are exported mostly to wholesale clients and distributors. ROWE has regional activities in Taiwan, Japan, Malaysia and provides service to spare parts dealers on the mainland.

To meet the growing demand for high-performance lubricants based on renewable base stocks, ROWE offers a broad range of biodegradable lubricants with energy-saving characteristics under its HIGHTEC series. Its bio-lubricants are H1 food-grade certified and used in food and beverage processing applications, pharmaceutical and cosmetics industries. Since its foundation, the company has developed a total of 500 German-made HIGHTEC lubricants.

ROWE envisions further growth in the industrial segment, particularly in commercial water treatment for manufacturing. It also sees enormous potential for its radiator antifreeze products. 

ROWE is one of the few companies in Europe that can produce bio-based and readily biodegradable antifreeze coolants.