Spreading the Net

[Sponsored Article]

It’s an accepted fact that you won’t get far in the world of business without a good personal network, and the ability to keep making the right contacts.

That may sound easy, but there can be challenges. That’s especially true if networking involves navigating a path through an unfamiliar culture, or adapting an approach to reflect increased seniority or changing priorities.

“Managing Networks for Business and Career Development”, the latest in the Hong Kong University of Science and Technology’s (HKUST) Business Insights Presentation Series, addressed the issues. Bilian Sullivan, associate professor, and Yonghoon Lee, assistant professor at the Department of Management, shared their thoughts on networking at the seminar that took place on May 25.

Using a mix of academic research and practical insights, the two experts outlined the essentials of good networking, and explained why it is vital to take an active approach rather than allow things to simply drift along.