Chaumet redefines successful women with its Boléro collection
The new Chaumet Boléro luxury timepiece created in the image of remarkable women embodies the esteemed French Maison’s spirit of grace and character.
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An assertive design
A marker of women who choose distinction in everything they do, the Boléro watch is a beautiful objet d'art that exemplifies design excellence.
Clad in sensual gold with a round and elegant face framed by a curved bezel extending into a mesh bracelet with the suppleness of a dance movement, the Boléro captivates with its harmonious classic look. The precious timepiece with Swiss movements comes in two sizes and an understated white or a graphic black dial. Extending the allure of the Boléro are bracelets and rings that are variations of the gold mesh bracelet design.
Women of distinction
Three extraordinary ladies of Hong Kong encapsulate the new breed of contemporary women in the new “Successful Women, Redefined” Boléro campaign launched recently. Strong, confident and successful, they reflect the essence of the Boléro in the video and photographs.
Each woman reveals the choices of distinction that drive them. Emily Lam Ho, CEO and Founder of Empact 28, as well as Co-Founder of EcoDrive Hong Kong, says, “Choices are made every day. You dream, you build, you make time to achieve your goals. I make time to create a sustainable future for the next generation”.
A remarkable lady of many talents, Joanna Lui Hickox, says, “As a female entrepreneur with different hats, people try to define what I do and who I am. But I choose to push the boundaries of the expected. I think the most important thing is to stay grounded, human, and relatable to others. We can dream, we can do and achieve great things, but those who do so and remain humble, remain students, remain grateful and true to themselves, are those that I can aspire to.”
Eyewear Designer René Chu adds, “Inspiration in design can come at any moment – that is why I choose to live curiously, honestly and fearlessly. I encourage people to embrace their distinction.”