MQDC launches luxury complex in Bangkok’s prime Ratchadamri district
- Magnolias Ratchadamri Boulevard includes the Southeast Asian debut for Waldorf Astoria
- The luxury development comprises hotels, offices and luxury condominiums with investment opportunities for potential buyers
For second home buyers and property investors in Hong Kong and across Southeast Asia, the property market in Thailand is ripe with opportunity as the post-pandemic rebound gathers pace.
While limited travel during the pandemic meant many purchasers decided to wait before buying, there are now clear indications that high-net-worth individuals (HNWI) are returning in numbers to take advantage of favourable market conditions.
These include the relaxation of travel restrictions, government incentives for foreigners to obtain visas and the ongoing gradual expansion of the economy. Bangkok in particular remains a key business hub with seamless access to other regional and global hubs, while the luxury property market still offers considerable value for money.
Magnolia Quality Development Corporation (MQDC) is one of Thailand’s leading property developers and continues to build on its reputation as a trusted partner for thousands of international purchasers.
The company’s property portfolio includes influential and award-winning landmarks on the Bangkok skyline, including the latest addition, Magnolias Ratchadamri Boulevard. Ratchadamri is well known as Bangkok’s most luxurious neighbourhood, a prime location in the central business district with fine shopping, dining and entertainment on the doorstep.
Magnolias Ratchadamri Boulevard is a mixed-use, high-rise project occupying the last remaining and highly sought-after condominium address on Ratchadamri Road. The 60-storey development comprises luxury condominiums, with more than 300 high-end residential units, offices and hotels – including the Southeast Asian debut of the Waldorf Astoria brand in the shape of the Waldorf Astoria Bangkok, sister of the legendary New York City hotel. The Bangkok hotel, operated by Hilton Hotels & Resorts, is the anchor for significant investment opportunities in the property sector in Asia.
According to MQDC, high-end, mixed-use properties have been trending in the Thai capital this year, and the developer’s aim is that Magnolias Ratchadamri Boulevard’s prime location, and the level of attention to its design, will help the property to become a landmark in Bangkok and a centre for retail, hospitality and luxury residences. It will also “enhance the potential of the Ratchaprasong-Ratchadamri area to become one of the global key business districts”, says Keerin Chutumstid, chief operating officer of MQDC.
Magnolias Ratchadamri Boulevard combines modernity and convenience with traditional values to create a unique living experience. The development takes the form of a magnolia flower, with the building appearing to reach up like a petal. This “petal” twists up the tower’s full height and the length of the podium to give the building a striking profile. The development also has an integrated design that protects residents from the harsher aspects of the climate, with Thai architectural features applied to the facade to act as sunshades.
A combination of art, history, innovative building technology and sustainability have resulted in a mastery of high-performance construction. The new landmark is designed to meet the next generation of green certification, and is the country’s first condominium development to achieve the strict criteria of LEED certification used in the United States.
MQDC has also ensured the purchase process is even smoother thanks to its “ready-to-move-in” concept. Interior design choices range from elegant and traditional English town house through to classic antique French, and from contemporary elegance to eclectic modern luxury.
The developer has also collaborated with two leading furniture and accessories galleries, Olivia Living and Sonder Living, to create design pieces that are exclusive to the development.
The highest-quality fittings and finishings feature in the condominium’s kitchens and bathrooms, with top brands including Bulthaup, Franke, Dornbracht, Siemens, Hansgrohe and Käsch ensuring the ultimate in form and function.
Magnolias Ratchadamri Boulevard’s high-quality design and comprehensive services represent the developer’s vision of providing luxury and exclusivity to its clients “with the all-important economic value”, Keerin says.
The complex houses additional luxury facilities such as the Residences Lounge, an exclusive private club for residents only, and a curved library with a garden view. There is also a jogging track and 30-metre swimming pool.
Other services designed to make life easier are package deliveries direct to the door and a round-the-clock concierge service and security. Elements such as these add monetary value to the investment, Keerin says, adding that buyers from Hong Kong, Singapore and Taiwan have already invested in the development’s luxury residential units.
MQDC hopes that Magnolias Ratchadamri Boulevard will raise the bar even higher for luxury residential developments in Bangkok, elevating the status of the city and ensuring that property investors have a peerless option in the heart of the Thai capital as the economy continues to recover.