Panasonic and Olympus took the camera market by storm last year with their Micro Four Thirds format models - the Pen-E and the GF-1. Now Samsung is hoping to do the same with the NX10.
Like the Micro Four Thirds predecessors, the NX format promises all the benefits of DSLRs, such as a larger sensor and interchangeable lenses, but without the bulk - in its own format - the NX system.