Gwyneth Paltrow’s vagina obsession carries over into premiere of her new Netflix show The Goop Lab

Gwyneth Paltrow’s obsession for intimate parts shows no signs of abating.

After making headlines with the release of a now sold-out candle named This Smells Like My Vagina created for her lifestyle brand Goop, the actress and wellness guru chose a very unusual backdrop for a special screening of The Goop Lab, her new Netflix show.

Instead of the usual photo wall printed with corporate logos common at movie premieres and glamorous events, Paltrow and her team created a topiary-like flower wall made of roses in the shape of a vagina.

“We hope to always be irreplaceable provocateurs in the cause for good,” Paltrow captioned a photo of herself standing against the backdrop on her Instagram account.

Like she did at the Golden Globes awards ceremony earlier this month, the actress once again flaunted her toned midriff, wearing a white bra paired with matching palazzo pants from, you guessed it, Goop’s in-house fashion brand, G.Label.