bodyType

customContents

entityId

printArticlePageQuery

filter

article

body

urlAlias

articleSectionsContent

articleSeoArticle

articleSourceHeaderArticle

contentSchemaRenderContent

contentSubHeadlineContent

contentHeadlineContent

mainImagePrintArticleArticle

authorBlockPrintArticleArticle

contentSponsorTagContent

articlePianoPaywallContent

scmpYoutubeContent

hooksTrackPageViewArticle

query printArticlePageQuery(
  $entityId: String!
  $customContents: [CustomContentInput]
  $bodyType: BodyFormatTypeEnum
) {
  article(filter: {entityId: $entityId}) {
    entityId
    body(customContents: $customContents, type: $bodyType) {
      json
    }
    urlAlias
    ...articleSectionsContent
    ...articleSeoArticle_3o8td4
    ...articleSourceHeaderArticle
    ...contentSchemaRenderContent
    ...contentSubHeadlineContent
    ...contentHeadlineContent
    ...mainImagePrintArticleArticle
    ...authorBlockPrintArticleArticle
    ...contentSponsorTagContent
    ...articlePianoPaywallContent
    ...scmpYoutubeContent
    ...hooksTrackPageViewArticle
    id
  }
}

fragment articlePianoPaywallContent on Content {
  __isContent: __typename
  ...hooksPaywallPromiseContent
}

fragment articleSectionsContent on Content {
  __isContent: __typename
  sections {
    value {
      ...helpersCheckIfNewsSectionInFirstIndexSection
      ...entityLink
      name
      id
    }
  }
}

fragment articleSeoArticle_3o8td4 on Article {
  ...hooksArticleSeoArticle
  ...helpersCheckIsPostiesArticle
  ...helpersGetArticleTypeArticle
  entityId
  publishedDate
  updatedDate
  summary {
    text
  }
  subHeadline {
    text
  }
  body(customContents: $customContents, type: $bodyType) {
    text
  }
  keywords
  sections {
    value {
      name
      id
    }
  }
  topics {
    name
    entityId
    id
  }
  urlAlias
  authors {
    name
    id
  }
  images {
    style(filter: {style: "768x768"}) {
      url
    }
  }
  readingTime
}

fragment articleSourceHeaderArticle on Article {
  urlAlias
  ...entityLink
}

fragment authorBlockPrintArticleArticle on Article {
  ...defaultArticleDateContent
  ...authorNamesArticle
}

fragment authorNameAuthor on Author {
  ...entityLink
  name
  entityUuid
}

fragment authorNamesArticle on Article {
  authorLocations
  authors {
    entityId
    location
    ...authorNameAuthor
    id
  }
}

fragment blockquoteQuoteContent on Content {
  __isContent: __typename
  ...contentShareWidgetContent
}

fragment checkersCheckContentContainsStarlingImageContent on Content {
  __isContent: __typename
  topics {
    entityId
    id
  }
}

fragment contentHeadlineContent on Content {
  __isContent: __typename
  headline
  socialHeadline
  ...contentHeadlineTagContent
  ...helpersUseContentSponsorContent
}

fragment contentHeadlineTagContent on Content {
  __isContent: __typename
  ...hooksContentHeadlineTagContent
}

fragment contentNewsletterWidgetContent on Content {
  __isContent: __typename
  topics {
    relatedNewsletters {
      ...helpersMassageToNewsletterItemNewsletter
      id
    }
    id
  }
  sections {
    value {
      relatedNewsletters {
        ...helpersMassageToNewsletterItemNewsletter
        id
      }
      id
    }
  }
  ... on Article {
    relatedNewsletters {
      ...helpersMassageToNewsletterItemNewsletter
      id
    }
  }
}

fragment contentSchemaRenderContent on Content {
  __isContent: __typename
  ...blockquoteQuoteContent
  ...imageContent
  ...inlineWidgetContent
  ...photoGalleryWidgetContent
  ...scmpYoutubeContent
}

fragment contentShareWidgetContent on Content {
  __isContent: __typename
  entityId
  urlAlias
  shortUrl
  socialHeadline
  headline
}

fragment contentSponsorTagContent on Content {
  __isContent: __typename
  ...helpersUseContentSponsorContent
}

fragment contentSubHeadlineContent on Content {
  __isContent: __typename
  subHeadline {
    json
  }
  summary {
    json
  }
  ...contentSchemaRenderContent
}

fragment defaultArticleDateContent on Content {
  __isContent: __typename
  ...hooksArticleDateUtilsContent
}

fragment entityLink on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  __typename
  entityId
  entityUuid
  urlAlias
  urlRedirect {
    toUrl
    id
  }
  application {
    entityId
    id
  }
  ... on Section {
    fullSectionPath {
      entityId
      id
    }
    parentSection
  }
  ...helpersAppBarVariantBase
  ...helpersApplicationBase
  ...helpersCheckIsPlusArticle
  ...helpersStyleSectionContent
}

fragment helpersAppBarVariantBase on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  ...helpersCheckIsLiveArticle
  ...helpersCheckIsPlusPage
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostiesPage
  ...helpersCheckIsPostMagazineArticle
  ...helpersCheckIsStyleArticle
  ...helpersSectionContent
  ...helpersStyleSectionContent
}

fragment helpersApplicationBase on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostiesPage
  ...helpersCheckIsPlusPage
}

fragment helpersCheckIfNewsSectionInFirstIndexSection on Section {
  name
}

fragment helpersCheckIsAmpEnabledArticle on Article {
  entityId
  types {
    value {
      entityId
      id
    }
  }
  sections {
    value {
      entityId
      id
    }
  }
  disableOffPlatformContent
  sponsorType
  published
  ...helpersCheckIsPlusArticle
  ...helpersCheckIsPostiesArticle
}

fragment helpersCheckIsLiveArticle on Article {
  flattenTypeIds
  liveArticle {
    status
    id
  }
}

fragment helpersCheckIsMainTopicContent on Content {
  __isContent: __typename
  topics {
    entityId
    id
  }
}

fragment helpersCheckIsPlusArticle on Content {
  __isContent: __typename
  ... on Article {
    paywallTypes {
      entityUuid
      id
    }
  }
}

fragment helpersCheckIsPlusPage on Page {
  urlAlias
}

fragment helpersCheckIsPostMagazineArticle on Article {
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersCheckIsPostiesArticle on Article {
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersCheckIsPostiesPage on Page {
  urlAlias
}

fragment helpersCheckIsStyleArticle on Content {
  __isContent: __typename
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersGetArticleTypeArticle on Content {
  __isContent: __typename
  ... on Article {
    types {
      value {
        entityId
        id
      }
    }
  }
}

fragment helpersMassageToNewsletterItemNewsletter on Newsletter {
  entityId
  name
  alternativeName
  description {
    text
  }
  summary {
    text
  }
  homepageDescription {
    text
  }
}

fragment helpersSanitizeArticleTypeEntityIdsArticle on Article {
  types {
    value {
      entityId
      id
    }
  }
}

fragment helpersSanitizeAuthorTypesArticle on Article {
  authors {
    types
    id
  }
}

fragment helpersSanitizedAuthorEntityIdsArticle on Article {
  authors {
    entityId
    id
  }
}

fragment helpersSectionContent on Section {
  fullSectionPath {
    entityId
    id
  }
}

fragment helpersStyleSectionContent on Section {
  fullSectionPath {
    entityId
    id
  }
}

fragment helpersUseContentSponsorContent on Content {
  __isContent: __typename
  topics {
    entityId
    sponsor {
      ...sponsorTagSponsor
      name
      type
      id
    }
    id
  }
  ... on Article {
    sponsorType
  }
  ...helpersCheckIsMainTopicContent
}

fragment hooksArticleDateUtilsContent on Content {
  __isContent: __typename
  createdDate
  publishedDate
  updatedDate
}

fragment hooksArticleSeoArticle on Article {
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostMagazineArticle
  ...helpersCheckIsStyleArticle
  ...hooksContentHeadlineTagContent
  ...helpersCheckIsAmpEnabledArticle
  entityId
  headline
  socialHeadline
  types {
    value {
      entityId
      id
    }
  }
  authors {
    entityId
    id
  }
  images {
    generic_og: style(filter: {style: "og_image_scmp_generic"}) {
      url
    }
    styles(filter: {styles: ["og_image_posties_article", "og_postmag", "og_image_style", "og_image_scmp_analysis", "og_image_scmp_explainer", "og_image_scmp_editorial", "og_image_scmp_fact_check", "og_image_scmp_debate", "og_image_scmp_live", "og_image_scmp_obituary", "og_image_scmp_opinion", "og_image_scmp_review", "og_image_scmp_series", "og_image_scmp_generic"]}) {
      url
      style
    }
    type
  }
  urlAlias
}

fragment hooksContentHeadlineTagContent on Content {
  __isContent: __typename
  __typename
  ... on Article {
    types {
      value {
        name
        entityId
        description {
          text
        }
        id
      }
    }
    ...helpersCheckIsStyleArticle
  }
  flag
  sections {
    value {
      name
      id
    }
  }
  ...hooksContentHelperContent
}

fragment hooksContentHelperContent on Content {
  __isContent: __typename
  ...helpersSanitizeArticleTypeEntityIdsArticle
  ...helpersSanitizeAuthorTypesArticle
  ...helpersSanitizedAuthorEntityIdsArticle
  flag
}

fragment hooksPaywallPromiseContent on Content {
  __isContent: __typename
  entityId
  ...helpersCheckIsPostiesArticle
}

fragment hooksTrackPageViewArticle on Article {
  entityId
  publishedDate
  headline
  sections {
    value {
      name
      id
    }
  }
  urlAlias
  authors {
    name
    id
  }
  entityUuid
}

fragment imageContent on Content {
  __isContent: __typename
  headline
  ...checkersCheckContentContainsStarlingImageContent
}

fragment inlineWidgetContent on Content {
  __isContent: __typename
  ...contentNewsletterWidgetContent
}

fragment mainImagePrintArticleArticle on Article {
  images {
    title
    url
    isSlideshow
    size_652x446: style(filter: {style: "652x446"}) {
      url
    }
  }
}

fragment photoGalleryDialogContent on Content {
  __isContent: __typename
  __typename
  ...contentShareWidgetContent
}

fragment photoGalleryWidgetContent on Content {
  __isContent: __typename
  ...photoGalleryDialogContent
}

fragment scmpYoutubeContent on Content {
  __isContent: __typename
  entityId
  urlAlias
  publishedDate
}

fragment sponsorTagSponsor on Sponsor {
  name
  type
  images {
    url
  }
}


sections

types

disableOffPlatformContent

sponsorType

published

headline

socialHeadline

authors

images

publishedDate

updatedDate

summary

subHeadline

keywords

topics

readingTime

authorLocations

entityUuid

Business Insider

Israeli-born Adam Neumann, 40, has come a long way from the shoe-box-sized New York city flat he first lived in in the early 2000s. –
But his co-working company – valued just a few months ago at US$47 billion – has been rocked by criticism and controversy since it filed its IPO paperwork in mid-August and revealed spiralling losses. Since the paperwork was released, WeWork has suffered from a lack of investor interest, and has since announced it is shelving its plans to go public.
In the aftermath, attention turned to Neumann. Scrutiny was placed on his business investments and his complex web of personal connections within WeWork that could pose conflicts of interests. WeWork announced some changes, but it wasn’t enough to get the IPO (international public offering) back on track.
Meet Rebekah Paltrow Neumann, WeWork co-founder
In response, Neumann announced last month he was stepping down as CEO in the company's “best interest”, saying he was becoming “a significant distraction” to WeWork's IPO plans. He is reportedly now leaving the company's board of directors, The Wall Street Journal reported, and he will get US$1.7 billion as part of a buyout deal to do so.
Here's everything you need to know about Adam Neumann, the WeWork co-founder and ousted CEO:
Adam Neumann was born is Israel in 1979. His parents got divorced when he was 7, and he moved around a lot as a child with his mother – he reportedly lived in 13 different homes by the time he was 22.

As a child, Neumann lived for some time on an Israeli kibbutz, called Nir Am, one of the collective community settlement across the country. Neumann attended school near the Gaza Strip while his mother worked as a doctor at a nearby hospital.

Neumann is severely dyslexic, and couldn't read or write until he was in third grade.
As is customary for Israeli citizens, Neumann served in the Israel Defence Forces after grade school. He served in the navy for five years, although only three years of service is required.
“That’s where I got to know a lot of my best friends,” Neumann told Haaretz in 2017.
He left the IDF, and in 2001 Neumann moved to New York City, where he lived in a Tribeca flat with his sister, Adi. He spent his early days in New York going to clubs and “hitting on every girl in the city”, he said in a commencement speech in 2017.
How Facebook’s Sheryl Sandberg became tech’s top woman
Neumann enrolled at city school Baruch College in January 2002 and majored in business. He said he thought of the concept of WeLive, WeWork's communal living business, for a school entrepreneurship competition. However, the idea was killed in the competition's second round, because a professor didn't think Neumann would be able to raise enough money “to change the way people live”.

Neumann dropped out from college just four credits shy of graduating. He ultimately finished his degree 15 years later in 2017 after completing a four-month long independent study, and delivered the commencement speech for Baruch College's graduating class.

While in college, Neumann met his now-wife, Rebekah Paltrow Neumann, who is the cousin of actress Gwyneth Paltrow. The pair got married in 2009 and now have five children together.

On their first date, Paltrow Neumann called out the WeWork co-founder for being “full of s---”. Neumann credits his wife for getting him to stop smoking and for telling him to pursue his passions instead of dreams to be rich.
Paltrow Neumann serves as the founder and CEO of WeGrow, the business under the WeWork company umbrella that operates a junior school in New York. She was a WeWork founding partner when she learned there is “no job too big or too small for each person”.
Which US university sets the most women on the path to riches?
While Neumann was at college, he worked on two business ventures: a failed idea for collapsible heeled shoe, and baby clothes with built-in knee-pads called Krawlers. He dropped out to pursue the second idea and developed it into a baby-clothing company called Egg Baby in 2006.
Egg Baby is still around today as a luxury baby clothing company headed up by clothing designer Susan Lazar. Neumann is no longer involved in the day-to-day operations of Egg Baby, whose children's clothing is sold at department stores around the world.

Soon after launching Egg Baby, Neumann met WeWork co-founder Miguel McKelvey through a mutual friend. The two reportedly bonded over their backgrounds and competitive streaks, and McKelvey convinced Neumann to move Egg Baby offices to the same building he was working out of in Brooklyn.
Soon after, the two developed the idea for WeWork after brainstorming an idea for renting out empty office space to other companies. In 2008, they convinced their building's landlord to let them rent out a floor in a nearby Brooklyn building, and an earth-friendly co-working company called Green Desk was born.

However, McKelvey and Neumann decided to go off on their own. They sold off their share of Green Desk to their landlord for US$3 million, and opened their first WeWork space in 2010 in New York's Little Italy neighbourhood.

Under Neumann as CEO, WeWork has expanded to provide co-working desk space in commercial buildings in more than 120 cities in nearly 40 countries. The company was last valued at US$47 billion.
One of WeWork's biggest investors is the Japanese investment firm SoftBank, which has invested more than US$10 billion in the company. Neumann has told Business Insider about his close relationship with SoftBank CEO Masayoshi Son, who he calls “Yoda”.
Step aside, Kylie Jenner: America’s 11 richest ‘self-made’ women ranked
Neumann himself has an estimated net worth of US$2.2 billion. Since founding WeWork, Neumann has spent more than US$80 million on five homes, including two properties in New York City and one home in the Hamptons. In 2018, he reportedly bought a 13,000-square-foot home in the San Francisco area, complete with a guitar-shaped room, worth US$21 million.
Neumann has also invested in a number of start-ups, both by himself and on behalf of WeWork. His niche-interest investments include a wave-pool maker, a medical marijuana provider and a superfood start-up, which sells things such as “performance mushrooms”, powdered coconut water infused with beets and turmeric and highly caffeinated coffee.
Neumann is WeWork's largest single shareholder. However, in recent years, he has cashed out some of his stake and also taken out loans. In total, Neumann's sales and debt transactions have reportedly totalled US$700 million.
The company – which rebranded to the We Company in January – publicly filed for an IPO on August 14, 2019. The IPO filing gave the public its best view yet at the company's money-losing financials: notably, US$1.6 billion in losses on US$1.8 billion in revenue in 2018.
Business Insider's Troy Wolverton and Shona Ghosh wrote in their coverage of WeWork's S-1:

The numbers show spiralling losses over the last three years:
During the year December 31, 2016, WeWork lost US$429 million on US$436 million in revenue.
The following year that loss increased to US$890 million on US$886 million in revenue.
And for the full year 2018, WeWork lost US$1.6 billion on US$1.8 billion in revenue.
For the first six months of 2019, the firm posted a loss of US$690 million on US$1.5 billion in revenue.
We Co. will be the most highly valued start-up to go public since Uber in May.


However, along with WeWork's IPO paperwork came further scrutiny of its business. The filings showed that WeWork paid Neumann just shy of US$6 million for the trademark rights to the word “we”, for the company's name change to the We Company in the beginning of 2019. After widespread criticism, Neumann paid the money back.
The IPO paperwork also revealed a number of Neumann's potential conflicts of interest regarding WeWork. Neumann was revealed to have personal financial ties to WeWork buildings, and his wife Rebekah was listed as one of three people who would decide the next CEO if Neumann could no longer run the company. WeWork has since limited her power by removing her ability to help choose the next CEO, and also banned her and any of Neumann's family members from serving on the board.
A report in late August revealed that WeWork has been bleeding human resources managers and some pointed fingers at Neumann himself as the reason. Neumann reportedly criticised employees as “B players” behind their backs.
How did Asia’s richest man Mukesh Ambani get even richer in 2019?
The IPO paperwork also showed that Neumann has special shares in WeWork that gave him a massive 20 votes per share, as well as majority control over the company. However, his power was limited in WeWork's amended IPO filing in September, in which the company slashed its valuation from US$47 billion to below US$20 billion.
Days after WeWork announced it was officially delaying its IPO, a report in The Wall Street Journal detailed Neumann's hard-partying ways and drug and alcohol use. Two of the most startling revelations in the piece: once, after announcing lay-offs, Neumann sent around tequila shots and organised a surprise Run-DMC concert. Also, his private jet was once recalled in Israel after marijuana was found hidden in an on-board cereal box.
Amid all the criticism, Neumann's leadership of WeWork was thrown into question. WeWork's board of directors met in September to discuss the possibility of removing Neumann as CEO – something reportedly backed by one of Neumann's best assets, SoftBank head Masayoshi Son.

But on September 24, 2019, Neumann said he would be stepping down from his role as WeWork CEO. Neumann said in a statement that he had become a “significant distraction” in recent weeks, and it was in the company's “best interest” to resign. Two WeWork executives – Sebastian Gunningham and Artie Minson – took his place as co-CEOs.
How Ding Lei became China’s first internet billionaire
Despite leaving his position as CEO, Neumann kept his role as chairman of WeWork's board of directors. However, The Wall Street Journal reported October 22, 2019 that Neumann will be stepping down from the board as SoftBank, WeWork's largest investor, takes control of the company.
As part of the deal, SoftBank will provide Neumann with US$1.7 billion. Neumann is expected to sell US$1 billion worth of stock to SoftBank, receive a US$185 million “consulting fee”, and get US$500 million in credit.
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This article originally appeared on Business Insider .


How Adam Neumann co-founded WeWork – and why he had to step down

WeWork’s Adam Neumann said he would be stepping down from his role as CEO. Photo: Eduardo Munoz/Reuters; Samantha Lee/Business Insider

Miguel McKelvey and Adam Neumann discuss WeWork at IGNITION 2016. Business Insider

Masayoshi Son, chairman and chief executive officer of SoftBank Group Corp., takes a question from a member of media during a news conference in Tokyo, Japan, on Thursday, May 9, 2019. Hours ahead of Uber Technologies Inc.'s market debut, the ride-hailing company's biggest shareholder, SoftBank, is already reaping rewards, if only on paper. Photographer: Akio Kon/Bloomberg

Kibbutz Nir Am, where Neumann lived as a child. Reuters/Amir Cohen

Reuters/Carlo Allegri

Neumann delivering his Baruch College commencement speech in 2017. WeWork/YouTube

AP Photo/Chitose Suzuki

The first WeWork building at the corner of Grand and Lafayette streets in New York City. Original WeWork Building at 154 Grand Street in NYC's SoHo.

NEW YORK, NY - APRIL 24: WeWork Co-Founder and CEO Adam Neumann and Rebekah Paltrow Neumann attend the 2018 Time 100 Gala at Jazz at Lincoln Center on April 24, 2018 in New York City. Ben Gabbe/Getty Images for Time/AFP

WeWork Cos. co-founder Adam Neumann. Photo: Fortune Brainstorm

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The Israeli-born businessman whose wife, Rebekah, is actor Gwyneth Paltrow’s cousin, has been scrutinised for his lavish spending, excessive partying and dodgy work ethic
