Anonymous chat app draws attention for founder's identity
Toilet aims to be the dark side of WeChat's moments, but most of the attention is on founder Wang Xin
Remember Secret and Whisper? The idea of anonymous social networks is apparently coming back in China.
Toilet -- and yes, that's really the app's name -- allows users to post a topic or question, then invite other anonymous users to join the conversation. The group is supposed to disappear after an hour.
His new app touts itself as an answer to WeChat's famous Moments newsfeed.
WeChat, the app that does everything
“It’s a dark net of your contacts. It’s the shadow of your WeChat Moments,” says Toilet’s About page. “Everything you can’t see or hear on WeChat, or even those that are deleted, may appear here.”
One thing you won't find on Toilet's website? A download link.
That's not because it's also secret. It's because the app doesn't appear to work yet.
Many comments on Weibo are complaints from people who can't register accounts, something I had trouble with. After the app's official launch this morning, download links disappeared from the website, being replaced by a message saying servers are overwhelmed.
Of course, this isn't a new idea. In 2014, right after Secret and Whisper burst on to the scene in the US, Chinese companies quickly rolled out copycats for the country. Mimi, meaning “secret” in Chinese, was one of the most popular apps in the country. Just like Secret, it allowed you to post anonymously.
Predictably, most of the reaction surrounded the app's name. And the explanation comes back to controversial founder Wang Xin.
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For more insights into China tech, sign up for our tech newsletters, subscribe to our Inside China Tech podcast, and download the comprehensive 2019 China Internet Report. Also roam China Tech City, an award-winning interactive digital map at our sister site Abacus.