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PCPD said the sales plan of Pacific Century Place was "at an advanced stage" of talks. Photo: Nora Tam
Opinion
Peggy Sito
Peggy Sito

Market kept guessing over potential buyer of PCPD asset

Cashed-up mainland institutions seen as likely candidates for talks over Pacific Century Place

Last week's announcement by Pacific Century Premium Developments that it could sell Pacific Century Place, a core Beijing asset, has triggered a guessing game over the buyer.

PCPD, the real estate unit of Richard Li Tzar-kai's PCCW, on January 13 said the sales plan was "at an advanced stage" of talks. There's yet to be any decision on the disposal and PCPD has neither mentioned the value of the deal nor a timetable for the transaction, but sources said the sale could fetch more than US$900 million.

The possibility of the sale has already revved up PCPD's stock, which has risen more than 46 per cent since the talks were announced. Fund managers and investors are naturally keen to find out if the deal will indeed close and if it does, the identity of the buyer, because this is not the first time the market has heard talks of the property's sale.

In 2008, the company announced that it had been approached by a buyer for the property. A similar announcement was again made in October last year.

"Investors have showed interest in the property from time to time but the company seems to pull back after going into negotiations. Sometimes we doubt if they really want to sell the property," said an observer familiar with the situation who did not want to be identified.

The complex has been going through a bad patch since the departure of a Taiwanese department store. According to PCPD's interim result report to June 30, the average occupancy rate of the property was about 61 per cent. Gross rental income stood at about HK$119 million for the six months, unchanged from the same period the previous year.

Potential buyers could be cash-rich mainland institutions such as insurance companies keen on Beijing investment assets, analysts said. Real estate funds are ruled out for now as the credit tightening on the mainland means companies looking at acquisitions of this nature might have to pay a big chunk of the price out of their own pockets.

But the firm's decision not to sell the complex in the past years has proven to be prescient. When the property was offered for sale in 2008, the indicative asking price was US$600 million. Pacific Century Place is now valued at more than US$900 million as property prices and rents have risen in Beijing.

In the fourth quarter of last year, the average price of overall grade A office space in Beijing increased 0.67 per cent from the previous quarter to 63,492 yuan (HK$80,769) per square metre, according to a report from property consultancy DTZ this month.

If the deal materialises, it will be the latest major property asset sold by the Li Ka-shing family since last year and is likely to renew the debate on whether the Li family is pulling out of the mainland.

This article appeared in the South China Morning Post print edition as: Market kept guessing over potential buyer of PCPD asset
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