New World sees strong response at launch of flat sales at Park Signature, Yuen Long
Aided by an aggressive pricing strategy, New World Development sold 82 per cent of the 238 flats that were on offer at Park Signature in Yuen Long. The flats put on sale were a fraction of the 1,620 in the development.
Flats at the biggest development to come to market since rules on their sale were toughened this year sold briskly yesterday.
Aided by an aggressive pricing strategy, New World Development sold 82 per cent of the 238 flats that were on offer at Park Signature in Yuen Long yesterday.
The flats put on sale were a fraction of the 1,620 in the development. Adrian Cheng Chi-kong, New World's executive director and joint general manager, said a second batch of flats would be offered for sale last night. The company did not say how many flats the batch would comprise.
The first batch put on sale ranged from studios to four-bedroom flats, with an average price of HK$8,336 per square foot of saleable area.
"I am attracted by the small lump-sum cost. That is my main reason for buying," Li said.
The minimum HK$2.5 million price for a flat at Park Signature is lower than that at two other new residential projects in Yuen Long, Henderson Land Development's The Reach and New World's The Woodsville.