Vanke lures buyers with free accommodation for a year in some of its new projects. Photo: Imaginechina

Chinese developers lure homebuyers with gimmicks

Name: SCMP
Telephone: +852-2680-8888

New strategy makes buyers feel like winners without eroding mainland players' profit margins

Published: 5:30am, 29 Oct, 2014

Updated: 7:57pm, 4 Nov, 2014

Vanke lures buyers with free accommodation for a year in some of its new projects. Photo: Imaginechina

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