Chinese online classified group 58.com to debut property leasing, sales platform Hong Kong

Chinese online classifieds provider 58.com said it will soon land in Hong Kong, debuting new services to tap the city’s real estate and lifestyle market.

The New York-listed company, which runs the largest online marketplace offering multi-category local services in China, will introduce two of its popular business segments – Anjuke and 58 Daojia – to Hong Kong in 2017, according to its founder and Chairman Yao Jinbo.

Anjuke is one of the largest online real estate service information providers and home rental and transaction platforms in the Chinese mainland. 58 Daojia provides online daily-life information and a directory of various offline services such as cleaning, moving, babysitting, and beauty care.

The company will roll out the online platforms to provide Hong Kong consumers access to housekeeping, couriers and moving services, Yao said during a media briefing during last week’s Boao Forum for Asia in Hainan.

The decision to enter Hong Kong was made based on consideration of the local business environment and market competition, he added.

In the meanwhile, it will also duplicate its online home rental and transaction services to Hong Kong. Hong Kong still lacks an online platform for consumers to search through available properties for rental or sale, despite the large market scale.