https://www.scmp.com/rss/501017/feed en https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png https://www.scmp.com [Sponsored Article] The latest event, held in Central on May 8, proved once again that this is a winning formula, as two experts from HKUST Business School addressed topics which help to explain customer choices and certain types of consumer behaviour. The starting premise for Professor Yonghoon Lee, Assistant Professor of the school’s Department of Management, was that successful product designs in all kinds of fields are worth millions. Therefore, it is important to understand what factors... https://www.scmp.com/presented/news/hong-kong/topics/academic-insights-modern-consumer-society/article/3012625/academic?utm_source=rss_feed https://www.scmp.com/presented/news/hong-kong/topics/academic-insights-modern-consumer-society/article/3012625/academic?utm_source=rss_feed Fri, 31 May 2019 10:33:09 +0000